by Interim Sales Executive, Charles Besondy

With my conservative-realist hat squarely placed upon my shaved head I ask you to consider that the economic environment we are seeing today (August 2009), specifically the unemployment rate, is what we’re going to see for many, many months to come.
I’m not going to be misled by politicians telling me [...]

From Wikipedia comes a great definition that concisely explains what interim management is about:
“Interim management is the temporary provision of management resources and skills. Interim management can be seen as the short-term assignment of a proven heavyweight interim executive manager to manage a period of transition, crisis or change within an organization. In this situation, [...]

Here are the top 12 reasons your company needs an interim marketing executive:
1. You can’t afford to lose ground to the competition while you search for a new executive for 3-6 months
2. You can’t afford to hire a full-time experienced senior executive
3. You need to boost sales this year
4. Your marketing and sales are misaligned
5. [...]

Listen to The Executive Marketing and Sales Podcast: Episode 1 here.
Interview with Paul Travis.
How does interim management work?

Well you know your question is so simple yet it’s indicative of much larger things that are going on. There is so much change in today’s business world. It’s very different from how things used to be thirty [...]

The misalignment of sales and marketing can prevent an organization from reaching it’s sales potential. Interim marketing executive Chuck Besondy, explains the top 7 costs of misalignment of sales and marketing.
There’s a lot of talk about aligning sales and marketing. I’ve given speeches on the topic and have written numerous posts. Company executives [...]

Interim marketing executive, Chuck Besondy, explains how to take advantage of the opportunity of leads that leak from the sales funnel pipeline. This simple sales funnel step can significantly improve sales.
I was speaking with an executive the other day who repeated the concerns of her management team that their existing market was too small [...]

I help transform companies and sales process and methodology and help with sales metrics and profit and loss. I have over 25 years of experience building and managing consumer brands and products selling to all retail channels: department stores, mass merchants, clubs, specialty stores internet and broadcast media. As a OneAccord partner I can fill [...]

What is the purpose and meaning of the phrase, “Pragmatism of Vision to Transform Culture”?
The purpose of this phrase is to encourage the transference of ideals and the underlying reason(s) for the operation of an organization.
The truth is that a lot of people in business try to fly high with a vision without executing the [...]

What are the most important qualities for senior executives to possess to be effective managers? The Harvard Business Review surveyed executive search consultants to find out what their clients most commonly looked for in a good executive management candidate.
What Companies Look for in Sr. Execs
43% of executive search consultants surveyed in 2008 reported that [...]

My background has been many years working for blue ribbon technology companies- hardware, software, internet technologies. The value I bring to organizations is helping the company see new markets that they haven’t seen before and reach new customers that they haven’t been able to reach before, using research methods, data analysis and market analysis. Also, [...]