Interim management executive, Casey Leaman, has over thirty years of leadership expertise in sales, sales mentoring, executive management and international business development. Casey’s career is characterized by building high performance teams that deliver results within the most challenging and intensive corporate restructuring environments. He has been acknowledged as a creative and effective sales strategist who has consistently built comprehensive revenue plans that are obtainable and serve as a success roadmap, aligning sales with why customers buy. He has led domestic and international sales teams in companies ranging from seed stage startups to large teams in global 50 corporations. Casey’s experience spans multiple market segments including high technology software, hardware and consumer products.
The customer centric, people based focus that Casey brings to any consulting engagement derives from a career that required him to relocate to many US locations and 10 years living internationally. Consequently he is very aware of the need for diverse sales and marketing strategies to clients with varying perspectives ranging from sales force structure, channel strategy and profiles, support programs, business development and strategic partner selection. Casey approached each promotion and each new assignment with a management philosophy characterized by a clear understanding of goals and a strategic positioning of the organization to develop long term customer relationships. This was accomplished by clear, open honest communication with employees, channels and customers.
Previous consulting included strategic engagements for high-tech, healthcare, bio-tech and consumer products clientele. These assignments involved the development of comprehensive compensation plans, strategic partnerships and account management. As a venture consultant with AV Labs, he was instrumental in conceptualizing, incubating and growing the sales and business development efforts for five portfolio companies. He established the sales infrastructure (compensation plan, sales rep profile, territory plan, forecasting methodology, etc.) and go-to-market programs from a clean sheet that successfully aligned sales tactics with customer needs resulting in both customer and strategic partner acquisition in a challenging sales environment.
Casey held numerous executive positions with growth technology companies where he was chartered with turning around underperforming sales organizations and implementing effective multi-tier channel strategies for global audiences. Successful sales teams are defined by their ability to “make the numbers”.
Some of the quantitative successes that Casey achieved; 1) re-aligned the inside sales and channel strategies to match the business goals and objectives by implementing communication and tracking processes that resulting in a 76% increase in revenue per salesman, 2) over 200% increase in channel contribution while decreasing sales expense by 5%, 3) designed and implemented a sales success plan that had 100% buy-in from the management and sales teams that resulted in triple digit growth and a #1 ranking among international subsidiaries in less than two years.
Casey held several international sales management positions where he enabled his organization to penetrate the Asian, European and Latin American markets with operational flexibility, low expense and high return.
He has a Master of Science degree from Purdue University and a Bachelor of Science degree from Pennsylvania State University.



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